Forget third time’s a charm—try eighth time’s a charm! With seven albums filled with that G funk that we’ve come to love, it’s no wonder Warren G’s decided to put out an eighth album—The G Files. This heaviy anticipated LP is set to release on September 29th. Trust me, you’re going to want to get your hands on this one! It’s no secret that Warren G’s signature singsong rap has inspired everyone from Diddy to Kanye to Drake and now Warren’s showing us why he’s a hip hop legend with The G Files. I already have the lead single, “Swagger Rich,” featuring Snoop Dogg on heavy rotation. Warren G has embraced hip hop’s metamorphosis and proves that he will always know how to make damn good music. It takes more than a slamming beat to have the longevity that Warren G has had. Being an icon like Warren G takes a level head, good decisions, musical prowess and a G funk swagger that’s few and far between. He’s not going anywhere anytime soon, so get used to the sound of the wild, wild west—it’s taking over!
You’ve got another album coming out soon—The G Files. What are you bringing on this album that you haven’t brought as of yet?
A lot more partying sounds. [I’m doing] more songs on the party tip. I don’t want to stress everyone out. We’re stressed enough with the economy and everything that’s going on. I just wanted to do a lot more songs you can groove to, party to, smoke to—but then I touched up on a couple songs where I told people to hold on and keep their head up. I had a record called, “What’s Wrong,” where I am basically asking what’s wrong with this world? I touched on the people that I’ve seen coming up—just looking at them and stuff, like wow, what’s wrong? That made me who I am, by me seeing some of the stuff I saw made me turn myself into a whole ‘nother direction. Instead of being a gang banger or a dope dealer, I changed my whole shit and went another way. I started going more on a positive note.
Who’s on the album?
The record is incredible. We’ve got Snoop Dogg, Nate Dogg, RBX, Travis Barker, Raekwon the Chef, and I have a bunch of up and coming talent. I’ve got Holla, Black Nick, Bad Luck, Joonie Boys, Trevor Wesely—a ton of talent that is incredible, but they haven’t gotten their shot yet. People will get the chance to hear them and hopefully when they do, they’ll see that it’s great talent and want to sign them.
Oh ok, so these are people that are unsigned?
No they’re not signed. When people hear it and want to holla at them, just holla at your boy Warren G. WarrenGdrops@gmail.com and I will holla back. [laughs] Give me the scoop. Let me know how you feel about it.
I think it’s a little different from the Warren G that I’m used to, but in a good way. You said that you had some party tunes and smoking tunes & I definitely hear those. I’m feeling “Swagger Rich” and “The West is Back”—both are mellow, smooth, but hard hitting. You have a funkier sound. What made you decide to do a song like “Swagger Rich?”
I was chopping it up with a lot of the DJ’s and they were like, “Look man, you should try doing what’s being played on the people meter reader.” [laughs] That’s real! The people meter reader. That’s inside stuff. I know somebody who has a people meter reader and what people are listening to on the radio. They told me to come with this type of record—try it—and so I did that. I added Snoop on it and put it down. A lot of people like and it’s like you said, it’s not what you’re used to hearing. You’re used to hearing [sings] One puff, two puff, three puff, four puff, five..[laughs]. They want to hear that singing-rapping—that shit I do! I do it a little bit on there, but not a lot. You get older. I was young with it then. I was real young in the game. I was having a lot of fun just playing with it. I still have fun and play with it. [laughs]
Well you said that you’re getting older…
I’ll never stop making a hit record.
Realistically speaking, when would you decide to not be a recording artist anymore? Do you think you could get to a certain age and it be corny for you to be rapping?
[laughs] I don’t think I’ll ever get—my voice, the way I look and the way I rap—I don’t think it could ever get old or play out. But, I am a producer and what I love to do is have talent blow up off the music that I do. I’m getting back in to that again. Producing and letting other talent get a shot at being successful.
How do you decide which tracks you’re giving to other artists?
It’s just when I listen to it; if it gives me that feeling. Or the chill bumps, then I know it’s a hit.
What made you decide to produce The G Files album?
I’ve always been the head producer on every record I’ve ever done! All of them! This is the second time that somebody else has produced a record on my album. I produce a lot of stuff for a lot of other artists too. I’ve done Tupac, Michael Jackson, Snoop Dogg—everybody in the game. I’ve done records with all these people, but the newer generation don’t really know or understand that.
When you were signed back in the day, you took it upon yourself to come to the east side and let Def Jam sign you. What made you make that decision?
A lot of companies were showing me love. Not only was Def Jam showing me love, but they also had a history with Public Enemy, LL Cool J—as far Russell and Rick Rubin being associated with Run DMC and the Beastie Boys, Slick Rick, Fat Boys. I watched Crush Groove so when I got a call from the people that made Crush Groove, what are you going to do?! [laughs] I packed my bags and I was out. It was the funnest time of my life, being able to be on the east coast and in New York where people knew who I was and loved my music. A lot of the people out there—to this day tell me that they love my shit, bang my shit. The radio don’t play my shit, but they play my shit in the hood. I tell them much love. I’m going to keep bringing that [good] music.
How would you define the West Coast Swagger?
Our swagger is more like—how can I put this—we’re more on a gangster tip. Everybody knows L.A. for being gangster. I’m not a gang banger. I don’t gang bang but people know that’s the swag we get. We’re on some smooth gangster shit. I ain’t into all that gangster shit, I’m just being myself.
You’ve been in the industry for over 15 years. What do you think is the biggest contribution you’ve been able to make to music?
**I interviewed a hip hop legend y’all! Craziness! He was so down-to-earth & kind! Read the rest of his incredible interview HERE**